Learn How To Find Powerful Expired Domains Step By Step

Are you taking full advantage of expired domains at the moment?

Imagine being able to buy a domain name that already has an awesome backlink profile and existing targeted traffic for the same price as a new domain.

You can use expired domain names to:

Whatever you do, you simply cannot ignore the power expired domain names offer and today you are going to learn how to harness that power properly.

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What Is An Expired Domain?

Expired domains (also called dropped domains or aged domains) are domain names that have been registered, but weren’t renewed beyond the initial registration period.

That means they become available for re-registration and anyone can snap them up!

Domains can expire for a number of reasons such as a business closure or just forgetting to remember to renew the domain, which is more common than you might think:

googles domain name expired

But expired domains come with a number of hidden benefits such as established link profiles and authority that can be repurposed in a number of different ways.

Check if you are using blacklisted backlinks

What Can You Use Expired Domains For?

Although there are lots of things expired domain names can be used for, I personally use expired domains in 3 different ways:

  • Building authority sites
  • Building a private blog network
  • 301 redirects

In a moment I am going to show you the easiest way to find powerful expired domain names with traffic & how to check domain name availability.

But before I do that, I want to make sure that you understand exactly what you can use dropped domains for in a bit more detail.

Method #1 – Building Authority Sites

When I build a new authority site or niche site, I never do it on a brand new domain.

The problem with new domain names is that you have to invest in building up their page authority and from an SEO perspective this costs significant time & money to do.

Instead, I prefer to buy an expired domain that already has high domain authority and an established link profile.

expired domain organic traffic growth

That gives me a huge head start and quite often building out a content-rich site on a powerful expired domain is enough to crack the first page rankings without any work.

You just wouldn’t have that advantage with a brand new domain!

Method #2 – Building A Private Blog Network

In essence, you use expired domain names to build a fleet of high quality highly authoritative sites in a specific niche and then you use those sites to rank your site.

Look at how we used them to 14x search traffic for this site

14x Search Traffic SEO Case Study Infographic

But all of that starts with finding & buying expired domain names in your niche that have a clean link profile and spam-free history which I’ll show you how to do shortly.

Method #3 – 301 Redirects

Simply take the expired domain you bought and 301 redirect it to your main site.

This will pass over a portion of the link juice and authority of the old domain to your site immediately. Bonus points if that domain name has existing traffic!

However this method comes with a warning, you can get away with doing 1 or 2 of these to your main site for a quick shortcut:

But I wouldn’t recommend it as a regular link building habit.

download the link building checklist

How To Value Expired Domains

Ultimately when buying expired domains, I am doing so to get a head start with SEO.

In fact – it gives you such a head start, that at this point there is no reason to build sites on new domains anymore unless it’s a branding play.

With that said:

95% of an expired domains value comes from it’s backlink profile.

referring domains

Essentially the question you want to ask when valuing any domain name is:

How much would it cost to replicate this backlink profile?

And not just how much would it cost financially, but also how long would it take you to build a similar backlink profile.

Reputable link building services are charging-

  • $170 each for high quality niche relevant links
  • $2,000-$5,000 each for editorial links from sites like the BBC & New York Times

So that makes it very easy to appraise the backlink profile of an expired domain and figure out it’s true value from an SEO standpoint.

Click here to learn how to check domain ownership history & historic domain authority

Check out our SEO case studies

How To Find Powerful Expired Domains Easily

Now you know how to use expired domains to your advantage, I am going to show you the easiest ways to find them.

If you don’t mind getting your hands dirty there are two tools you can use to find expired domains.

  1. Spamzilla – A cloud blased platform (read my full SpamZilla review)
  2. Domain Hunter Gatherer – A desktop application (read my full Domain Hunter Gatherer review)

Both of these tools will help you to find expired domains but you must pay close attention to vetting the domains to avoid any of the most common pitfalls.

For example:

You should make sure the domains have clean backlink profiles, a clean histroy in archive.org, were never used in a PBN or deindexed from Google because of a penalty.

We build links that rank

Wrapping It Up

So there you have it, now you know not only how to use expired domains to your advantage but also the easiest way to find them.

Whether you want to buy expired domain names with traffic or a huge SEO authority – you are armed with the knowledge you need to gain an unfair advantage and compete against other domain investors.

So I only have one question for you

How will you take advantage of expired domains in your business?

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Frequently Asked Questions

When the registration period of a domain expires, the domains registrar will mark it as expired or dropped. Most domains are registered for a year when they are first purchased which means that domains drop every day.
The easiest way to find out if a domain name has been dropped is by using one of the many free WHOIS lookup tools like https://who.is. By doing this, you’ll not only check if the domain name has been dropped but also when the domain name expires (if it hasn’t been dropped yet). Note: WHOIS Tools tell you an awful lot of things about the domain including precisely when it expires when it was registered, who is the current registered owner along with the contact details.
If you want to check who owns a domain, you can use Whois or websites such as Tucows or GoDaddy. All you need to do is enter the exact URL or the full domain name and you can find all the information available about that domain.
If your domain expires then it will immediately become inactive. This means all the services that are attached to it also stop functioning. You cannot make updates to an expired domain but the domain should be available for you to reactivate with your previous rate within the Expired Domain list. Also, your domain will be declared as expired domain and domain registrar will start bidding for that domain.
A domain renewal ‘grace period’ is the period of time that someone can renew their domain registration for the normal renewal price. Most domain providers will offer a 40-day renewal grace period but this could vary so be sure to check out and make note of how many days you have to renew your expired domain when purchasing.
Once the period grace over, the domain name will fall under the “deletion” status, wherein names are officially deleted from the lists after five days, between 11 AM to 2 PM Pacific Standard Time.
Buying an expired domain can be a great way to:
  • Build authority sites - with solid page authority & domain authority
  • Buil a private blog network
...without investing time, effort and tons of money to do so. Indeed, buying an expired domain costs the same as registering a new brand domain!
Yes, it’s completely legal to buy expired domains. Indeed, when the time of expiration comes, the owners get emails to remind them to reniew their domain mane. If they don’t do it, that means that they are no longer interested by that domain name. So, after the redemption period, the domain name will be open for everyone.
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What Are Your Thoughts?

440 Responses

  1. Top of the day to you Matthew.This article has really opened my eyes to an opportunity of not only registering my online presence but to money making opportunities as well. My question is do you have an article that explains in detail how to make money parking and selling of juicy expired domains. Which Domain Hunting Gatherer plan is best to subscribe to for a start?

    1. Sorry that’s not something I have experience with myself, but for sure a marketplace of high quality domains with powerful SEO metrics would do very well!Start with the cheapest plan and work your way up if you need to.

  2. Hi. Matthew. I am really new to all this. I am about to launch my blog in the next week. I have a domain and a wordpress blog set ready to go. Clearly it will have no traffic from day one and I guess it will take a while to build up. So my question is would you advise a begginer like me to stick with the one blog for a while and build it up. Or is it worth investing the time early on to master how to find expired domains and link them to the blog?

    1. Yes stick with one blog for now, build out a solid base of content and get your first 100 subscribers.Then worry about other stuff.The only thing you may want to consider right now, is to actually build your blog on an expired domain that already has strong SEO metrics.

  3. While getting a new domain name will give your site a clean slate and allow you to start a fresh marketing campaign, you may not be aware of the fact that some expired domains come with a high Page Rank value. A company that buys such a domain will not have to work so hard on website promotion and backlink building techniques. Thanks for updating this really informative post!

  4. Loved your post as always Matt. I have a question though. You see, I’ve found an expired domain with DA 30 but I don’t know whether it’s been a victim of Google’s Manual spam action or not? Without buying that domain, can you give me an idea how to check it please? I would really be grateful.Thanks.

    1. You have to look at all the other factors to figure that out.Is the backlink profile clean or heavily spammed with exact match anchors?Look at the domain in archive.org, was it a good site before or repurposed as someone elses private blog network at some point?You can even put the domain into something like SEMRush to get an idea of if it used to rank and if there were any sudden traffic drops that weren’t related to the expiry of the domain etc

  5. Hai matthew,Nice article in perfect time. I just wanted to build my web2.0 PBN and struggling in finding expired web2.0Should give this tool a try

  6. Yes link to your money site only once, but you should also link out to other sites as well to camouflage things a little

  7. Hi Matthew,Is there a way of not gathering the metrics of domains I do not want. It finds lots of tld’s which I don’t want to use because registration is not possible, too expensive or I just don’t want those. Now the software finds them and metrics are pulled. These are eating the credits of 50.000 which you get with a subscription of DHG.

    1. Or when you set the filters before scraping, will DGH pass the domains in the filters for pulling the metrics?Thanks!Rick

  8. Hi Matt, this is a great tutorial.Do you think that Domain Hunter Gathered is a better choice over SerpDrive? I´m testing serpdrive and i´m very happy with it.

  9. Hi Matthew,I tested the tool seem to be good but is not getting Moz or Majestic metrics.Show 0 as metrics in more than 3000 domains that the tool found.Do you know why?

    1. Do any of the domains show metrics?I suspect the big DDOS attack that has hit the web and key DNS servers maybe responsible for the missing data

  10. Most of PBN experts teach me, Your PBN should link out to only one money site. Please explain me how many links we can place on our PBN’s?

  11. I am trialing EDH pro and have entered your recommended metrics (for expired domains) as a filter, and am searching thousands of expired domains but the filter is not letting any through. Its like the metrics are set way too high.In 4 massive multiple keyword searches that took several hours each I found 2 domains, but then did spam check and they failed.I am so amped to find some gems but Im not finding it easy, what am I doing wrong?

    1. Well I have a very high standard for the domains I buy, and there is a lot of competition for them so you can either loosen up the requirements or keep searching

  12. Hey Matthew Sir,Thanks For This PBN And Expired Domain Guid. .I Am Working On Education Nice And It is very Helpful for meAnother Best Article

  13. I keep telling myself I should get rid of domains and not acquire more, but you make a very tempting point for the getting more

  14. Hey Matthew, great to see a local Cheshire guy doing so well and giving out so much great info. What’s your view on register compass? Worth the money ?

    1. Thanks :)Register Compass isn’t a bad tool by any means, but it’s not always so easy to find great domains with it.

  15. I took a look at BCh and at first it sound good, but the domains they display need to be checked by Moz, Majestic and ahrefs from spamed links.Unless you are selling domains or need a lot of them for your clients it is cheaper to buy from a trusted seller.But let me insist: isn’t there any kind of server where you can install this PC software?

  16. How are you finding it compared to the expireddomains.net method?Thanks for the beer offer, but I am training for Ironman so no beer for me haha =D

  17. They are similar tools in many ways, but they also have their own unique features. No matter which one you decide to use, it wouldn’t be a bad choice.

  18. This is exactly what I am looking for. Thanks for this post.I just got my 7 day trail of Pro hunter and playing with it. It is really easy to use and very fast results. Only one thing confused me, that is “Google index”. I am getting very few domains with G index from thousands of expired domain. and it is really a gamble if I buy de-indexed expired domain.

    1. Most expired domains will not be indexed by Google anymore, because the domain is expired. Once its live again with a site on it, Google will reindex it.

  19. Hi Matthew,This software is PC only.Where would you suggest to run it as a Mac user?Thanks for all your great advice!

  20. yes of course, i’m trying domain hunter gatherer, is a very strong tool. Just yesterday i have found 3 lovely websites. Thanks to you Matthew, I’ll buy you a beer. 😀

  21. Hey Matthew, Really nice video. THis looks like a really handy tool. I do have a couple of questions though:1. I imagine you need to use proxies?2. This is installed on your computer right? So, how long did it take to run a search and did it slow down your computer?I know these are “sort of broad” questions. Indulge me? TY.

    1. You don’t need to use proxies, but having them speeds up the process of scraping and you can use the cheap semi dedicateds from BuyProxiesYes this is a desktop tool which is surprisingly light on resource usage!

  22. Great article but i am confuse to setup pbn domain.. for example: i got expire domain, how can i setup domain ? can i use old data from wayback machine like article etc. or use new article? what is the initial step to post the article and get backlink?

    1. You can rebuild the site yes, but my preferred method is to build out a new site that looks like a real authority site

  23. Useful video matt I’ve been using DHG as my main tool for pbn for quite some time. I never considered checking traffic and I bet I’ve missed on some great gems. Part of my own strategy is I also use ahrefs metrics because they have a better index than moz and majestic.Quite a lot of the time majestic trust flow will be great but ref domains below 10 but when I check ahrefs its considerably higher for ref domains. Without ahrefs I would of passed over these domains and missed out. Worthwhile addition if your building a lot of pbns. I also use linkultra backlink for my final spam check as it checks language,site type and if backlinks are comment, profile spammed etc enabling me to check if the backlinks of the domain are solid very quick.

    1. Yes Ahrefs have a bigger index, but I actually find the metrics from Majestic to be more reliable but as always, the more data sources you have – the better!

  24. Thanks for the guide Matthew. I was thinking of creating PBN sites woth powerful backlinks and this article will help me a lot.

  25. Hey Matthew, awesome post as always. For this seo technique i often use expireddomains.net and after i check it with majestic seo if backlink profile is good or is spammy. Now i’m going to try this peace of software 🙂

    1. Yes that works but takes a long time and you are only seeing a very narrow scope of domains where as domain hunter gatherer actually goes out and spiders the web looking for expired domains

  26. Always love to read the blog Thanks for sharing awesome stuff i am already working with expire domain these working fine for ranking.

  27. Great post. I planned to build my PBN websites for my money site. Most of the tutorials teach me never link out more than one money site. Explain me briefly, What would you recommend?Thanks Matthew For your Excellent tutorials.

  28. Great post again and nice tool we can use even for free.More in details… can expired domains also be one of the sources for broken backlinks outreach strategy? Find expired domain with backlinks -> outreach -> get backlinks?

  29. Perfect timing for this article as I am building my PBN right now, I also buy expiring domains that have lots of power. Thanks Matt

    1. Great, awesome post as always.Make sure you use different hosting and IP Class for each PBN, also set all domain WHOIS to private, so google can’t track that these are your PBN. However, google hate the PBN strategy.

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