Zoom is possibly the world’s most popular online video meeting platform.
They have been popular ever since they first launched – signing up over 400,000 people in the first month. The popularity has only continued to grow from there since the beginning of the COVID-19 pandemic in 2020.
When most of the world went into “work from home” mode Zoom was perfectly positioned to facilitate online video meetings for hundreds of millions of people worldwide.
How is Zoom going today?
Here are the Zoom user statistics that paint the whole picture of how big they have really become in 2024.
What Will I Learn?
Zoom is not just a desktop application.
You can use Zoom’s mobile app for phones and tablets too. The Zoom mobile app was downloaded 485 million times in 2020 alone.
Here are some of the key Zoom revenue and usage statistics:
Zoom’s growth in 2020 and 2021 has been tremendous. They have proven that they can handle rapid growth and adapt to customers’ needs even in a crisis.
However, as of February 2024, Zoom has experienced a substantial decline in its market capitalization.
From its peak value of $159 billion in October 2020, it has now dwindled to $20 billion, all while facing fierce competition from platforms such as Google Meet and Microsoft Teams.
Zoom has previously just focussed on facilitating quality video meetings.
But as time goes on they have changed their platform to cater for lots of different kinds of communication.
You can now use Zoom to make phone calls and even host live video webinars.
Zoom hosts 3.3 trillion meeting minutes each year.
That is a 65% increase from 2 trillion meeting minutes hosted in the previous year.
| Date | Annual meeting minutes |
|---|---|
| December 2013 | 200 million |
| June 2016 | 6 billion |
| February 2019 | 60 billion |
| Q2 Fiscal Year 2020 | 79 billion |
| Q3 Fiscal Year 2020 | 97 billion |
| Q4 Fiscal Year 2020 | 101 billion |
| Q1 Fiscal Year 2021 | 2.6 trillion |
| Q2 Fiscal Year 2021 | 2.0 trillion |
| Q3 Fiscal Year 2021 | 3.3 trillion |
Not all of these users pay for a Zoom subscription. Zoom offers a free version. Users on the free account can host meetings for 45 minutes at a time.
The focus for them is to acquire business customers of which they have 470,000.
Between both free and paid accounts they have hundreds of millions of people relying on them for online meetings from business owners to entire school organisations.
Live webinars and even facilitating webinar replays have become very popular on Zoom.
Zoom makes it easy for webinar facilitators to present and communicate with attendees. You can share your screen and quickly mute/unmute participants as needed.
Zoom facilitated over 45 billion webinar minutes in Q3 of 2021. That is 7.14% growth on the previous quarter which was 42 billion.
| Quarter, fiscal year | Annualized webinar minutes |
|---|---|
| Q2 2020 | 2 billion |
| Q3 2020 | 3 billion |
| Q4 2020 | 3 billion |
| Q1 2021 | 42 billion |
| Q2 2021 | 42 billion |
| Q3 2021 | 45 billion + |
3 billion webinar minutes registered in Q4 of 2020. The growth has been insane for webinars at over 1,400%.
Not bad for a video conferencing company that initially had no interest in focussing on webinars.
Looking at yearly Zoom users is one thing, but seeing how big the Zoom user statistics are daily is almost unbelievable.
Zoom had 10 million daily meeting participants back in December of 2019.
Since then they have grown by over 2,900% on a day by day basis. Today Zoom averages 300 million daily active users (day) in meetings.
| Date | Number of daily meeting participants |
|---|---|
| December 31, 2019 | 10 million |
| March 31, 2020 | 200 million |
| April 21, 2020 | 300 million |
All of this growth has taken place in less than 2 years.
Businesses are the primary focus for Zoom.
But since the COVID-19 pandemic, many families have been separated and unable to see each other like before.
Now Zoom has a large user base of business customers and lots of customers using Zoom to simply speak with family and friends.
89% of people use Zoom for work purposes, while 63% use it for conversations with family and friends.
There is a big overlap of people that use Zoom for both work & personal video calls.
Zoom offers a lot of different plans and products to suit your needs.
The Zoom cloud meeting products range includes:
Each product caters to the different needs of the diverse customer base they have developed over the last 2 years. Zoom meetings is the most popular product for users who need a video communications app.
Remember Skype?
Yeah, that seems to slowly be a thing of the past now. Zoom is the future of video communication.
Zoom pricing starts at $14.99 per month and they have an enterprise plan for companies with lots of employees.
Zoom brought in over $882 million in earnings over the last quarter of FY 2020.
That is a significant increase of 13.51% on the previous quarter where they generated $777 million.
| Date | Quarterly revenue |
|---|---|
| April 2017 | $27 million |
| July 2017 | $33 million |
| October 2017 | $41 million |
| January 2018 | $51 million |
| April 2018 | $60 million |
| July 2018 | $75 million |
| October 2018 | $90 million |
| January 2019 | $106 million |
| April 2019 | $122 million |
| July 2019 | $146 million |
| October 2019 | $167 million |
| January 2020 | $188 million |
| April 2020 | $328 million |
| July 2020 | $664 million |
| October 2020 | $777 million |
| January 2021 | $882 million |
| April 2021 | $956 million |
| July 2021 | $1.021 billion |
| October 2021 | $1.051 billion |
| January 2022 | $1.071 billion |
| April 2022 | $1.074 billion |
| July 2022 | $1.099 billion |
| October 2022 | $1.102 billion |
| January 2023 | $1.118 billion |
| April 2023 | $1.105 billion |
| July 2023 | $1.139 billion |
| October 2023 | $1.137 billion |
It’s clear that Zoom got pretty lucky with the pandemic being the main reason for such huge growth. But there are 2 really impressive things they have done:
The ability for Zoom to scale rapidly is the reason they have been able to hold onto so much of their revenue and usage growth.
Zoom considers the number of enterprise customers a crucial business metric, as disclosed in its SEC filings.
According to their definition, enterprise customers encompass distinct business units engaged by either their direct sales team, resellers, or strategic partners.
As of October 2023, Zoom boasted 219,700 enterprise customers.
Notably, revenue from these enterprise clients contributed 58% of the company’s total revenue in the latest quarter (Q3 FY 2024).
Below is a table showing the number of enterprise customers over time since January 2020:
| Date | Enterprise customers |
|---|---|
| January 2020 | 54,600 |
| January 2021 | 141,100 |
| January 2022 | 191,000 |
| January 2023 | 213,000 |
| July 2023 | 218,100 |
| October 2023 | 219,700 |
Business customers are where Zoom makes the majority of their revenue.
Zoom’s US Securities and Exchange Commission (SEC) filings disclosed the number of paying customers Zoom has with more than 10 employees.
Zoom has 467,100 paying customers that have more than 10 employees.
| Date | Number of customers with 10+ employees |
|---|---|
| January 2018 | 25,800 |
| April 2018 | 31,500 |
| July 2018 | 37,200 |
| October 2018 | 44,400 |
| January 2019 | 50,800 |
| April 2019 | 58,500 |
| July 2019 | 66,300 |
| October 2019 | 74,100 |
| January 2020 | 81,900 |
| April 2020 | 265,400 |
| July 2020 | 370,200 |
| October 2020 | 433,700 |
| January 2021 | 467,100 |
Zoom issued 285,200 paid licenses in 2020 alone with their business customer base growing by 470.33%.
Compare this with the 2 year period before the pandemic and you’ll see just how fast they have grown.
From Jan 2018 to Jan 2020 Zoom grew by 217.44% which is still pretty impressive.
But that is half the amount of growth in double the amount of time compared with Jan 2020 to Jan 2021.
Over this 2 year period, an average of just 28,050 was added each year.
Zoom has customers that contribute more than $100,000 in revenue each year.
These interesting Zoom statistics are important.
Currently, 1,644 business customers pay more than $100,000 per year each. These customers are called 100k customers.
The number of 100k customers has more than doubled since the beginning of 2020.
| Date | Number of customers contributing $100K+ |
|---|---|
| January 2018 | 143 |
| April 2018 | 184 |
| July 2018 | 228 |
| October 2018 | 277 |
| January 2019 | 344 |
| April 2019 | 405 |
| July 2019 | 466 |
| October 2019 | 546 |
| January 2020 | 641 |
| April 2020 | 769 |
| July 2020 | 988 |
| October 2020 | 1,289 |
| January 2021 | 1,644 |
| April 2021 | 1,999 |
| January 2022 | 2,725 |
| January 2023 | 3,471 |
| July 2023 | 3,672 |
| October 2023 | 3,731 |
About 18% of Zooms quarterly revenue is generated from organisations that pay over $100,000 each year for Zoom’s services.
The average large enterprise client pays $108,529 in plan fees.
The growing enterprise clients that Zoom has amassed is very important to them.
And it’s not just because of the revenue…
When large companies adopt new software, they typically don’t change.
Training new employees and constantly switching software isn’t something companies want to do regularly.
Zoom is likely to hold on to most of these clients for years to come enjoying the large amounts of revenue they continue to bring.
Thought $100k per year was a lot?
Zoom has 88 customers contributing more than $1 million in annual revenue as of Q2 of FY 2021. This works out to be a 225.92% increase in revenue from $1 million customers compared to the same quarter of 2020.
In terms of enterprise users, Zoom had 27 clients paying at least $1 million per year in 2020.
Zoom built a brand new app that can be downloaded from the:
The app has received excellent reviews from Zoom active users.
It has contributed to the growth of Zoom because it enables users to quickly join meetings from their phone or tablet.
Check out these zoom stats for the mobile app.
Zoom Phone is the second biggest product for Zoom. It allows users to call phone numbers using the Zoom cloud technology to do audio conferencing.
Zoom Phone launched back in 2019 and Zoom has since sold over 7 million phone seats across 44 countries.
This is important because they managed to reach this massive milestone in less than 5 years. And it’s not slowing down either.
Zoom Phone has doubled in users since July 2020 adding 500,000 new seats in just six months. It is particularly valuable to multinational companies or businesses that need to call overseas regularly.
With the Zoom Phone Pro Global Select plan, you can select to have unlimited calls across 40 countries globally.
Like Zoom Meetings, Zoom Phone is particularly attractive to businesses with lots of employees.
10,700 Zoom Phone customers employ more than 10 staff in their businesses. The number of paying customers with 10+ employees has grown by 84.48% in the last 2 quarters of 2021.
| Date | Number of Zoom Phone customers (with 10+ employees) |
|---|---|
| January 2020 | 2,900 |
| July 2020 | 5,800 |
| January 2021 | 10,700 |
There has been an impressive take up from larger paying customers with Zoom Phone.
Zoom app downloads have skyrocketed since the beginning of 2020.
The Zoom app was downloaded more than 485 million times across Android and Google Play in 2020 alone. That is a 30x increase from 2019 where Zoom reported just 16 million downloads for the year.
Talking of impressive download rates…
The app was downloaded and installed 3.5 million times in a single day in April 2020. This is an all-time high for Zoom app downloads in a single day.
App downloads didn’t slow down in 2021 either…
In January of 2021 the Zoom app was downloaded more than 38 million times. This included both Android and IOS:
According to AppMagic data, during Q2 2023, the Zoom mobile app was downloaded a staggering 38.41 million times globally across both the App Store and Google Play.
Here is a table that show hows many times the Zoom App has been download quaterly:
| Date | Number Of Downloads |
|---|---|
| Q3 2019 | 7.33 million |
| Q4 2019 | 7.86 million |
| Q1 2020 | 116.14 million |
| Q2 2020 | 331.32 million |
| Q3 2020 | 162.61 million |
| Q4 2020 | 130.19 million |
| Q1 2021 | 103.77 million |
| Q2 2021 | 89.57 million |
| Q3 2021 | 77.48 million |
| Q4 2021 | 56.65 million |
| Q1 2022 | 64.48 million |
| Q2 2022 | 42.87 million |
| Q3 2022 | 40.7 million |
| Q4 2022 | 39.18 million |
| Q1 2023 | 43.07 million |
| Q2 2023 | 38.41 million |
Zoom has continuously updated its app on both Android and Apple devices to make it one of the best video communications apps available.
Competitors have been left in the dust!
That’s it for the list of Zoom user statistics.
It’s easy to see why Zoom has grown to an almost $75 billion market cap since the beginning of the pandemic.
They have adapted very well to their rapidly growing user base and reaped the rewards.
Zoom has become so popular that the word itself has now become a verb – “Send me a link and we can Zoom later today”.
Pretty amazing how important they have become!
It will be interesting to see what happens in a post-pandemic world and whether Zoom will be able to hold onto its current user base.
But as of now, they don’t look like they’re slowing down!
Want more statistics posts? Take a look at these blogs:
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Great insights! It’s fascinating to see how Zoom’s user base continues to grow in 2024. I wonder how they will adapt to the increasing competition in the video conferencing space.