Are you taking full advantage of expired domains at the moment?

Imagine being able to buy a domain name that already has an awesome backlink profile and existing targeted traffic for the same price as a new domain.

You can use expired domain names to:

Whatever you do, you simply cannot ignore the power expired domain names offer and today you are going to learn how to harness that power properly.

learn how to increase your search traffic in 28 days

What Is An Expired Domain?

Expired domains (also called dropped domains or aged domains) are domain names that have been registered, but weren’t renewed beyond the initial registration period.

That means they become available for re-registration and anyone can snap them up!

Domains can expire for a number of reasons such as a business closure or just forgetting to remember to renew the domain, which is more common than you might think:

googles domain name expired

But expired domains come with a number of hidden benefits such as established link profiles and authority that can be repurposed in a number of different ways.

Check if you are using blacklisted backlinks

What Can You Use Expired Domains For?

Although there are lots of things expired domain names can be used for, I personally use expired domains in 3 different ways:

  • Building authority sites
  • Building a private blog network
  • 301 redirects

In a moment I am going to show you the easiest way to find powerful expired domain names with traffic & how to check domain name availability.

But before I do that, I want to make sure that you understand exactly what you can use dropped domains for in a bit more detail.

Method #1 – Building Authority Sites

When I build a new authority site or niche site, I never do it on a brand new domain.

The problem with new domain names is that you have to invest in building up their page authority and from an SEO perspective this costs significant time & money to do.

Instead, I prefer to buy an expired domain that already has high domain authority and an established link profile.

expired domain organic traffic growth

That gives me a huge head start and quite often building out a content-rich site on a powerful expired domain is enough to crack the first page rankings without any work.

You just wouldn’t have that advantage with a brand new domain!

Method #2 – Building A Private Blog Network

In essence, you use expired domain names to build a fleet of high quality highly authoritative sites in a specific niche and then you use those sites to rank your site.

Look at how we used them to 14x search traffic for this site

14x Search Traffic SEO Case Study Infographic

But all of that starts with finding & buying expired domain names in your niche that have a clean link profile and spam-free history which I’ll show you how to do shortly.

Method #3 – 301 Redirects

Simply take the expired domain you bought and 301 redirect it to your main site.

This will pass over a portion of the link juice and authority of the old domain to your site immediately. Bonus points if that domain name has existing traffic!

However this method comes with a warning, you can get away with doing 1 or 2 of these to your main site for a quick shortcut:

But I wouldn’t recommend it as a regular link building habit.

download the link building checklist

How To Value Expired Domains

Ultimately when buying expired domains, I am doing so to get a head start with SEO.

In fact – it gives you such a head start, that at this point there is no reason to build sites on new domains anymore unless it’s a branding play.

With that said:

95% of an expired domains value comes from it’s backlink profile.

referring domains

Essentially the question you want to ask when valuing any domain name is:

How much would it cost to replicate this backlink profile?

And not just how much would it cost financially, but also how long would it take you to build a similar backlink profile.

Reputable link building services are charging-

  • $170 each for high quality niche relevant links
  • $2,000-$5,000 each for editorial links from sites like the BBC & New York Times

So that makes it very easy to appraise the backlink profile of an expired domain and figure out it’s true value from an SEO standpoint.

Click here to learn how to check domain ownership history & historic domain authority

Check out our SEO case studies

How To Find Powerful Expired Domains Easily

Now you know how to use expired domains to your advantage, I am going to show you the easiest ways to find them.

If you don’t mind getting your hands dirty there are two tools you can use to find expired domains.

  1. Spamzilla – A cloud blased platform (read my full SpamZilla review)
  2. Domain Hunter Gatherer – A desktop application (read my full Domain Hunter Gatherer review)

Both of these tools will help you to find expired domains but you must pay close attention to vetting the domains to avoid any of the most common pitfalls.

For example:

You should make sure the domains have clean backlink profiles, a clean histroy in archive.org, were never used in a PBN or deindexed from Google because of a penalty.

We build links that rank

Wrapping It Up

So there you have it, now you know not only how to use expired domains to your advantage but also the easiest way to find them.

Whether you want to buy expired domain names with traffic or a huge SEO authority – you are armed with the knowledge you need to gain an unfair advantage and compete against other domain investors.

So I only have one question for you

How will you take advantage of expired domains in your business?

increase your organic search traffic in 28 days

Frequently Asked Questions

When the registration period of a domain expires, the domains registrar will mark it as expired or dropped. Most domains are registered for a year when they are first purchased which means that domains drop every day.
The easiest way to find out if a domain name has been dropped is by using one of the many free WHOIS lookup tools like https://who.is. By doing this, you’ll not only check if the domain name has been dropped but also when the domain name expires (if it hasn’t been dropped yet). Note: WHOIS Tools tell you an awful lot of things about the domain including precisely when it expires when it was registered, who is the current registered owner along with the contact details.
If you want to check who owns a domain, you can use Whois or websites such as Tucows or GoDaddy. All you need to do is enter the exact URL or the full domain name and you can find all the information available about that domain.
If your domain expires then it will immediately become inactive. This means all the services that are attached to it also stop functioning. You cannot make updates to an expired domain but the domain should be available for you to reactivate with your previous rate within the Expired Domain list. Also, your domain will be declared as expired domain and domain registrar will start bidding for that domain.
A domain renewal ‘grace period’ is the period of time that someone can renew their domain registration for the normal renewal price. Most domain providers will offer a 40-day renewal grace period but this could vary so be sure to check out and make note of how many days you have to renew your expired domain when purchasing.
Once the period grace over, the domain name will fall under the “deletion” status, wherein names are officially deleted from the lists after five days, between 11 AM to 2 PM Pacific Standard Time.
Buying an expired domain can be a great way to:
  • Build authority sites - with solid page authority & domain authority
  • Buil a private blog network
...without investing time, effort and tons of money to do so. Indeed, buying an expired domain costs the same as registering a new brand domain!
Yes, it’s completely legal to buy expired domains. Indeed, when the time of expiration comes, the owners get emails to remind them to reniew their domain mane. If they don’t do it, that means that they are no longer interested by that domain name. So, after the redemption period, the domain name will be open for everyone.
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What Are Your Thoughts?

442 Responses

  1. Devangi

    Hello sir !! How can find Expired domain ? Expired domain find then i can put google add in my expire domain ?? Thank you

    1. Matthew Woodward

      Yes just follow the video

  2. Greg

    Hey Matt,I was wondering what your minimum metrics are when buying a PBN domain (DA,PA, TF, CF)?Also, have you had much success with Domain Hunter Gatherer finding any gems? So far my results haven’t been particularly overwhelming…Regards,Greg.

    1. Matthew Woodward

      Anything 15+Yes I always find good stuff!

  3. iwan

    Hi Matthew,I followed your tutorial but I’m still struggling to find domains that match the critieria tf/cf 15/15 and da 15. I mean there are plenty of domains with those metrics but they are not english domains like .jp .ad are those still good to use in PBN’s even though they are in different language?Thanks

    1. Matthew Woodward

      I would look for broader search terms first

  4. Jonathan Melody

    Hello MattGlad to have stumbled on this.Do you advise using the dom recovery for PBNs as against rebuilding from scratch?Thanks

    1. Matthew Woodward

      I build from scratch personally

  5. ssahni

    This post is just amazing though.

    1. Matthew Woodward

      Glad you enjoyed it!

  6. shoukath

    this blog is just my mind opening I spent more than 5 hours in your blog learnt much about SEO.

    1. Matthew Woodward

      Thanks glad to have you here 🙂

  7. Pritam

    Well, I build my Authority site on an expired domain,Their would be any Problem ?

    1. Matthew Woodward

      No just make sure it doesn’t have a spammy backlink profile/history

  8. tin

    Omg i just bought and tried the PRO version because i watched your video and also it was a great way and time saving because all the metrics like majestic, ahrefs are all there in a single click ..BUT NO.. you have to signup for majestics API which is too expensive.. my god what a rip off

    1. tin

      sorry its ok now pls delete this comment.. support says i have to wait for my account to be setup now all is ok

    2. Matthew Woodward

      No you don’t? I am not using it with the Majestic api

  9. Erwin Pratama

    I am still afraid to buy them.That’s because you probably do not know if the domain is already hit by google sandbox or deindex. How to solve this problem?

    1. Matthew Woodward

      Do your own manual checks on the backlink profile and history of the site

  10. mohammed salah Shabaan El Sayed

    I want to know how to transfer my domain to a buyer? Also what free services can I use to check a domains backlinks and traffic?

    1. Matthew Woodward

      Your domain registrar will offer transfers

  11. alessandro

    Hi Matthew, I’ve just signed up for DHG but in the settings there is no any API key for MOZ. Have they changed premium account removing them by default? Have I to buy a monthly openapps plan? Thanks

    1. Matthew Woodward

      You don’t need an account with them

  12. Paul

    This was the best article I read for a long time, I did not know this technique.

    1. Matthew Woodward

      No problem Paul!

  13. Allen Marin

    thanks for the info matt as i some sort of idea about link building through expired domains but after reading your post now i can assure you that i know at least 60% and will try by my self 🙂

    1. Matthew Woodward

      Hahaha just take action and you’ll be fine

  14. Mike Hassi

    Nice post. It is necessary to use Niche relevant Expired domain for 301 Redirect.??

    1. Matthew Woodward

      Yes that helps for sure

  15. Christian

    Thanks for the information, but most of the features you mentioned here are only available for the professional version. I will give it a try anyway.

    1. Matthew Woodward

      You can still find some good ones with the free version!

  16. Sgraphinfotech

    Thanks for sharing the great article…

    1. Matthew Woodward

      No problem!

  17. Tommy

    Nice post. One of websites I use to find good domains to build websites on them is http://www.expireddomains.comThey provide a good list of keyword, brandable domains that will end the same day on GoDaddy Auctions and if I find something I like I’ll just check if it has any backlinks. brandable/keyword domains + backlinks is a winner!

    1. Matthew Woodward

      Yes that is a great resource although a lot of manual work to get all the metrics you need

  18. Dori

    Hi! I found a 327$ semrush tr cost through expireddomainsnet. I ridirected to my site alawaelbooking.com 3 days ago but nothing happens. I didnt check other parameters because I dont know which is better to be higher: majestic backlinks, DA, PA, mozrank?!! Can u help me? Should I by DGH or better DomCop? DomCop seems simplier.

    1. Matthew Woodward

      Semrush traffic cost isn’t a metric I would consider, plus you need to wait a couple of weeks for any SEO benefits – assuming it has any SEO metrics to pass over

  19. Ocean Of Seo

    Awesome Post! Thanks to shearing such a useful post. Keep at up

    1. Matthew Woodward

      No problem 🙂

  20. Viet

    Dear, do you sell PBNs, i see your blog is very good. If yes please pm me via email.Thank you.

  21. Sadi

    Nice article :)It is necessary to use Niche relevant Expired domain for 301 Redirect.??If I am working on health, but I have an expired domain on shoes can I use shoes domain on health site for 301 redirect ?

    1. Matthew Woodward

      I wouldnt do that personally, the niche can be unrelated but they should fall under the same category at least. Eg weight lifting and yoga would be good, but baseball and used cars wouldn’t.

  22. Tapan Patel

    Welcome…

  23. Matthew Woodward

    I’m not qualified to say one way or the otherYes you could resell the domains

  24. Stuart

    How does Domain Hunter Gatherer compare to Bluechip Backlinks? Which is better for finding high authority backlinked domains?

    1. Matthew Woodward

      One is a desktop tool and one is a web based service. I like them both although DHG has more ways to find domains

  25. Stuart

    In the UK would it be a copyright infringement to just take the website as is and put it on the web? from Dom Cop?Also, do people just sell the domains using Domain Hunter Gatherer?

  26. GSERB

    Awesome Post! Thanks to shearing such a useful post. Keep at up

    1. Matthew Woodward

      Thanks 🙂

  27. Jhonny

    Thanks for the answers Matthew :DAnd congratulations to the site. Read your content, if you learn a lot from SEO.

    1. Matthew Woodward

      No problem Jhonny!

  28. Matthew Woodward

    Yes that’s why it’s good to use tools like this one where you will find domains that are freely available to register with any domain registrar

  29. Jhonny

    I found it very difficult and expensive to buy domains for PBN through auction. I’m looking for the best way to find powerful domains for my PBN. But I have found that it is no easy task. 😕

  30. Jhonny

    Does this software do the same job as Domcop and Register Compass? Or is it better?

    1. Matthew Woodward

      They help to find expire domains as well but this is desktop software that has a few unique search features

  31. Ben

    Your guide is great and I started with scrapebox but found all the different processes a bit confusing and very time consuming so I tried DHG, it took a while to get all the settings to suit me but I can now find high quality domains and web 2 in just a few clicks which makes the overall process far faster than scrapebox.

    1. Matthew Woodward

      Yeah its far quicker and much more diverse in how it finds domains rather than relying on solely GoDaddy auctions

  32. ojasbharti

    Hello Matthew Sir,Thanks For This OSAM Expired Domain Article.I Am Working On Educational Nice And It is very Helpful for meAnother Best Article

    1. Matthew Woodward

      No problem 🙂

  33. Naeem Akram

    I am using scrap box plugin expire domain finder. But I saw reviews about Domain Hunter Gatherer. People are not talking about this tool in 2016 but scrap box still effective. What is your point of view 🙂

  34. Martin

    Will have a go. It looks it might save some time:)

    1. Matthew Woodward

      Less time working, more time playing 🙂

  35. Naeem Akram

    But people still preferring to use scrapbox, but i personally use scrapbox ,it is taking time to find expire domains. If i say about this video i don’t think so finding expire domains is so difficult task 🙂

    1. Matthew Woodward

      How do you use Scrapebox to find them?

  36. Arvinder Singh

    Awesome Post! Now I am starting to build my own PBN!

    1. Matthew Woodward

      That is a wise decision 🙂

  37. Kashif Raza

    Hi Matthew,I want to know is Expired Domain tricks still works ?? As there are many news that Google is not giving extra credit of using expired domain. ?? Are those news true ???

    1. Matthew Woodward

      They work great!

  38. Stuart

    I read your review about Domain Hunter Gatherer Pro and Dom Recovery.I have a question if you pull up an old website with Dom Recovery and put it on the web as it was, don’t you violate copyright laws?

    1. Matthew Woodward

      I don’t know what country you are from or what the law is there, nor am I qualified to advise on that.

  39. Brendon Maynze

    This is good to know. I’ve been looking for a program that could find domains for me 🙂

    1. Matthew Woodward

      It’s an awesome tool 🙂

  40. mark oc

    Hi Matthew, great tutorial loved it, what are your thoughts on flipping any of the domains you find? Can you find quality domains with this software to flip just the domain? Cheers mate

    1. Matthew Woodward

      Yeah you can find quality domains easily and then do whatever you want with them!

  41. Sharmeela Farooqi

    Hey Sir… can i use expired domain for Adsense Earning or not?

    1. Matthew Woodward

      Sure you can 🙂

  42. Dai

    Hi Matt,Should I use an expired domain, which was penalized for building an authority site?

    1. Matthew Woodward

      No not if it was penalised

  43. Gary Box

    Really interesting article. Whilst I realise there will be lots of work in building a PBN Domain Hunter Gatherer should at least automate some of the work. I’ve purchased it today. I only have 10 private proxies but searches seem to take all day. Also unlike the examples you show in your video, the results I get are generally not that great. By that I mean it’s hard to find a single domain that has decent trust rank and is not considered spammy at the same time. Is there something over and above what is in this article that I am missing? I do wonder why someone would just give up a domain if it had some value. I’m trying to build backlinks for domains that are quite niche with relatively small likely traffic. Would welcome any comments. I need to decide whether to continue with the software after initial 7 days and to judge it fairly I want to make sure I’m not missing anything. So far today I’m not convinced it will turn up anything like the examples given in this video. ThanksGary

    1. Matthew Woodward

      Well Gary, the problem is there are lots of people scraping the web for domains so finding those golden gems is often a bit of a hunt.Not everyone looks at domains that are expiring with SEO in mind and websites just naturally come and go.

  44. Free Recharge

    Thank you so much bro for providing me best article.

    1. Matthew Woodward

      No problem!

  45. Clint

    Hey there Matt,Domain Hunter Gatherer is pricey subscription based software, do you recommend any others that are a little bit more realistic with their pricing?

  46. Joe Fury

    Hi Matt,You got any more step by steps on building PBNs from the bottom up? I don’t want to get it wrong as it could hurt my rankings.

    1. Matthew Woodward

      I have a full course here http://marketerseal.com/ but I’m not taking on new students for a couple of months

  47. انواع آموزش بافت مو

    Quite a lot of the time majestic trust flow will be great but ref domains below 10 but when I check ahrefs its considerably higher for ref domains.

    1. Matthew Woodward

      That is because the Ahrefs database is bigger

  48. 30g30.com

    Thanks Matthew

    1. Matthew Woodward

      No worrys 🙂

  49. Rodolfo Barros

    To use the software is it possible to use the semi-dedicated proxies? How many proxies will it take to use it? What proxies need to be changed in how much time?

    1. Matthew Woodward

      Yes that is what I use my self 🙂

  50. Auction Tips

    Hey Matthew,Great points on finding the right domains. Sometimes, I like to find them on auction so I know I’m getting a good deal.Thanks for the Web 2.0 idea as well,Dennis

    1. Matthew Woodward

      No problem Dennis 🙂

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