Google Autocomplete is a feature within Google’s search engine that makes it faster and easier to search.
It predicts what the user is typing and displays possible relevant search queries based on the initial letters that have been entered.
Google’s goal with Autocomplete is to make its search engine more usable.
Autocomplete does two valuable things:
Google Autocomplete was initially released as an experiment in 2004 under the name “Google Suggest”. It was later renamed Google Autocomplete in 2010.
What Will I Learn?
Google Autocomplete works by analysing the first letters or words typed into the search bar and generating relevant suggestions that reflect popular or trending searches.
The feature uses a complex algorithm that processes real-time data to provide accurate and helpful suggestions.
Google Autocomplete comes from common and trending searches related to the initial words or letters entered in the search bar.
They also take in a variety of personal factors:
These allow Google to give even more relevant and helpful Autocomplete suggestions.
The difference between Google Autocomplete and Google Trends is that Google Autocomplete suggests common searches based on user data.
Google Trends analyses trending topics and provides insights into a specific topic’s popularity.
To put it simply…
Google Autocomplete is just a suggestion tool to improve your search efficiency. Google Trends is a powerful tool that takes in millions of data points to identify the popularity of topics and searches.
They both provide very different functions.
4 ways to effectively use Google Autocomplete for SEO:
Start by typing in the first part of your target keyword into Google.
Autocomplete will automatically suggest other keyword phrases relevant to your original search term.
These are great complimentary keywords that could be worth targeting.
You can also use the Autocomplete suggestions to help build topical authority.
Bonus Tip: Combine Autocomplete with Keywords Everywhere to get search volumes and historical trends
Want to create a comprehensive content outline?
Think of Autocomplete suggestions as different sections in your article.
It’s a great way to get relevant and targeted ideas about the information your audience is searching for.
This will allow you to create more comprehensive content that your audience (and Google) will love.
Use the Google Autocomplete suggestions to better optimise your content.
Here’s what I mean:
Autocomplete suggestions are based on common and trending searches.
Adding popular search queries to your content and headings increases the chances of ranking for other target keywords with the same piece of content.
Who doesn’t want that, right?
Optimising your content with Autocomplete suggestions is a powerful method for enhancing your website’s visibility and relevance – Without having to publish completely new content.
Long-tail keywords are the secret to an effective SEO strategy.
One of Autocomplete’s biggest benefits is that it helps you uncover long-tail keywords that most keyword research tools would miss.
This is because you get the data directly from Google rather than from a keyword tool’s database.
These are the types of keywords that no one has found (or is targeting).
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