Help! My Traffic Dropped...

There’s no need to panic! We are here to help you recover your lost search traffic.  Just tell us what type of traffic drop you are facing below-


3x Things To Know If Your Search Traffic Has Dropped

We understand!  Your sites traffic has dropped and panic mode has taken over – but don’t worry, you are in the right place because our specialist SEO team has a solid track record of recovering search traffic through our Google penalty recovery service.

Don’t Panic

The most important thing is not to panic.  When you panic you make bad decisions, you must listen to the data – not emotion.


Spend some time looking at why your search traffic has dropped, you might be surprised at what you find.  We usually are!


Once you know what all your problems are, you can create a plan of attack to fix them. Start executing your recovery plan ASAP!

What To Check If Your Search Traffic Has Dropped

If your search traffic has dropped there are a number of things you should check that might reveal something to investigate further.  There is never a one size fits all solution to recovering your search traffic so manual analysis done by an SEO specialist is critical.

Google Analytics

Before you do anything else double check that the Google Analytics tracking code is installed properly on your site. It sounds obvious but trust us, double check it.

There should only be one instance of the tracking code per page or you can use the Google Analytics Debugger chrome extension to review your installation.

Manual Penalty & Security Issues​

Open Google Search Console and open the Security & Manual Actions section and look for error messages.

Hopefully you don’t find anything here but if you do then you must seek professional help immediately.

This doesn’t mean the world is over – but it does mean you have a serious problem that needs a serious solution.

Google Search Console

Next in Google Search Console you should check these reports to try and find any other issues-

  1. The Index > Coverage report – any errors?
  2. The Enhancements > Mobile Usability report – any errors?

If you find any problems here don’t worry about it – just fix the errors you find and submit the fixes for validation.

Reported Algorithm Changes

Google updates the ranking algorithm hundreds of times a year but they do major updates that have widespread impact a few times per year as well.

It’s possible your site was caught up in that so check out places like SERoundTable & SearchEngineLand for news.

Site Changes

Have you or someone on your team made any major changes to your sites design or functionality in the last 3 months?

You would be amazed at some of the things we see such as developers deploying noindex tags to the live environment.

Site Speed

When was the last time you paid attention to site speed?  This is usually a problem that creeps in over time and if it goes unchecked it can do serious damage to your search traffic.

Run your site through Google’s Pagespeed tool along with tools like GTMetrix and WebPageTest to make sure key pages on your site are loading in less than 3 seconds.

Mobile Friendly Testing

Google recently switched to a mobile first index which basically means they use your mobile site to judge how well your desktop site should rank.

That means if your site is not mobile friendly, delivers a poor mobile experience or loads slowly on mobile – your desktop website will suffer as well. Do your own manual mobile review!

Review The Search Results

Last but not least you should do a manual review of the search results for your most important keywords. Manual observation is under used in SEO but it usually reveals a lot.

Perhaps Google changed the layout of the search results page or maybe a competitor was working hard and have stolen your featured snippet? Do some searches & observe.

Do You Like SEO case studies? Because We Do!

Enough talk! Let me show you what we have done for other clients search traffic across a range of business verticals, and these are just the case studies that clients have allowed us to share publicly…

Technical SEO Blog Audit Recovery

Search traffic declined by 33% across 5 months but a technical SEO audit took search traffic to never seen before record breaking levels.

Video Streaming Penalty Recovery

This client had a manual action penalty which we were able to quickly remove delivering 114x number 1 positions and 980 keywords in the top 10.

T-Shirt Sales Penalty Recovery

Within 6 months of the campaign starting we recovered search traffic & brought traffic & revenue levels to the best they have been in over 2 years.

Any questions? Read our FAQ

If you have had either-

  • A sharp drop in search traffic
  • A steady drop in search traffic

Then it is possible you have a penalty.

If you are not sure it would be best if one of our search specialists reviewed your site.

It is morally and ethically wrong of any SEO professional to promise specific results.
While we have a great track record of removing search penalties for our clients – it’s important to remember that we are always at the mercy of Google.
So rather than selling you on promises or expectations that have no real foundation – the only thing we can ethically do is to show you the results we have delivered for other people.
Please feel free to browse through our case studies and testimonials to see what results we have being able to deliver to other clients that had previous search penalties.

Yes! We offer technical SEO audits here.

You will get a complete report that guides you through every SEO issue along with a custom checklist that any developer or in house staff member can begin working through.

They’ll also have complete support from our technical SEO team via our live Skype helpdesk or phone call if they need it.

You can take a look at how we increased the search traffic of Matthew Woodward’s SEO blog by 45% with an SEO audit right here.

To make sure we find everything that is holding you back, we check hundreds of different on-page SEO elements across a range of categories including-

  • Index management
  • Site structure
  • Internal linking
  • Content
  • Backlinks
  • Website speed

No stone is left unturned as we hunt down every SEO problem that is causing your traffic drops.

This is an open ended question that has a number of variables depending on what penalty and problems your site has.

Recovery can happen as quick as a couple of weeks up to a year – it really depends on the extent of your problems.

Please get in touch with us and one of our search specialists will be able to give you a better estimation.

There is not a single SEO or service on the planet that can give you a guarantee technically, ethically or morally.

The reason for that is we are all at the mercy of Google.

And even though we have a solid track record of recovering people’s search traffic – that doesn’t change the simple fact that we, you and every SEO on the planet is at Googles mercy.

But what we do guarantee is that-

  • We are honest, upfront and realistic
  • We are present, available and contactable
  • We are focused on delivering tangible results
  • We employ some of the worlds most intelligent SEO’s
  • We are fueled by data, intelligent decision and hard work
  • We have decades of experience & success
  • We are here to help you

All we need is temporary access to your Google Analytics and Search Console accounts (if you have them).

You can do this by adding us as a user to your account which you can then remove once we have finished our investigation.

Don’t worry!

We are here to deliver solutions to your problems so feel free to get in touch with us and let us know how we can help!

Let's recover your lost traffic Together

Just click the button below and one of our search specialists will review your site to figure out precisely why your search traffic has dropped…

Sharp drop in traffic? Answer these questions...

Steady traffic decline? Answer these questions...

We can help bring your search traffic back!

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